I teach people how to build a successful, profitable and connected community without having to spend money on paid advertising to do so.  Many Facebook and Google Ad promoters, as well as those wanting quick, short-term success might argue that you need to run ads to bring people into your community or membership. And they

What would you say if I suggested that the reason why things aren’t going as well as you would like them to be going is because what you think is the problem is not the actual problem? In the entrepreneurial space, we often get obsessively focused on the wrong things. We think that the task

Unlike other newsletters, podcasts and messages this week, my message this week is going to be of more of a somber tone.  Near the end of December, I received a message from a mentor-turned-friend that he had been diagnosed with pancreatic cancer. By the time it was diagnosed, it had spread throughout his bones and

Every community has attributes that define- and shape- its culture. And that culture creates its reputation.  We all know it, experience it and respond to it. As a kid growing up in New York, I didn’t even have to go to the communities to find out what the culture was. When you heard of Bedford

Your pain is your unique advantage.  Now, if you had told me that when I was a teenager after my first girlfriend dumped me, I would have told you to get lost. But what I realize, more than 35 years later, is that moment would give me a unique advantage. I look back and think

Build it before you need it.  Drill the well before you’re thirsty.  Plant well before you harvest.  We know these things. The problem is, it takes pain to make the change happen.  I remember the day I knew things needed to change. But I was in too much literal pain to do anything about it. 

Membership Mailbag   Here’s a question I received for our Membership Mailbag section. I knew that I would need to answer this one here. So here you go! ****************** Vincent, I have a troll! There is a guy that comments on many posts of mine with his negativity. Sometimes I engage him and I’ve thought about

Last month in the Membership Freedom Community, we did a special two-hour content creation workshop. Essentially, the group collectively answered six questions that we brought to the workshop to discuss. These six questions were asked to prompt conversation for the members to create content unique to them and their niche.  One of the questions was

There is an overused phrase that says that people buy from you because they know, like and trust you. So, would you like a quick tip on how you can get more people to like you?   Ask more questions.    Who would have thought that it could be that simple?    There is a Harvard