The word entrepreneur is a much more general term than most people realize.
There are people, when describing themselves, who refer to themselves as entrepreneurs. Can you imagine someone simply describing themselves as an employee? The first question back would be, what kind of employee? Are you an office administrator? An IT technician? A window washer? A news reporter? Maybe you are a dolphin trainer, like my friend Dan’s wife. By the way, It’s nearly impossible for me to be an employee again, but I think a job as a dolphin trainer would be incredibly cool.
It would be silly and incredibly general to refer to yourself as an employee. For some reason, we think the word entrepreneur is an adequate description. In reality, the categories inside the world of entrepreneurship are incredibly complex. Because of that, many of those entrepreneurs feel confused, ineffective and often like outcasts.
That’s because they are deluged with messages about what they need to do to become successful. Whether it’s the most effective social media scheduler to use, the framework for an effective launch or the step by step guide to achieve your goal, there is a perception that if you follow these guides, you can and will achieve your goals.
The disconnect comes when we realize that many entrepreneurs become entrepreneurs because they don’t want to follow rules. They don’t want a paint-by-numbers approach to winning. There is a creative side to many entrepreneurs where they would rather create something on their own- fail and learn- and then grow their own creation to success. They don’t want to be told which steps to take for the safest approach.
Often, they are told that they are ineffective. They are told, like my friend John Lee Dumas says, that they should ‘follow one course until success.’ They are instructed that they need a specific schedule of when they work. ‘If it doesn’t get scheduled, it doesn’t get done,’ they are told. And these certain entrepreneurs- I call them ADHD entrepreneurs- begin to get uncomfortable.
For these ADHD entrepreneurs, this isn’t why they got into this world. They didn’t have a dream of schedules and maximum efficiency- they dreamed of freedom. They dreamed of building a business to live life on their own terms. They are creative entrepreneurs- the type that considers a day of simply dreaming at the beach or on a hike through the woods as progress. For this type of entrepreneur, return on investment isn’t as important about authentically doing the work that they love and enjoy. The idea of doing only one thing because it’s the most effective path is so difficult because they have so many ideas that they want to work on.
Because of that, these ADHD entrepreneurs do actually become the outcasts within their own business society. They are easily distractible. They struggle following one course until success because they need to have their hands in multiple things. And they are told that they are wrong for doing this.
This was me for far too long. I had built the ‘freedom business’ that we dreamed of. We created a solid six figure business but that’s not impressive to those pushing and creating seven figure businesses. I shrugged my shoulders. My goal was never a seven figure business. The goal is a business that gives endless freedom while being creative with my work. Why would I need seven figures to do that? And why would I give up the flexibility in my schedule to take days off whenever I want, go to the beach with the kids mid week or be open to calls with friends, clients, or collaborators whenever I want? For more money? What would that give me that I don’t
For years, I felt a guilt of not being more effective. I felt like I had too many interests. My hands were in too many things. I was doing a poor job of following one course until success.
And then- ironically on one of those lazy, thinking beach days- it finally hit me. Creative entrepreneurs- the ADHD type- have a major advantage. They have a skillset that, if harnessed correctly, can give them not only the opportunity to build a business to create that freedom life that they desire that’s not scheduled or cookie cutter shape, but one that gives them ultimate creativity in their work and the potential for unlimited income.
If this is you-or you relate to this- feel free to reach out to me with your story, your questions and your challenges in being a creative entrepreneur that doesn’t fit into the typical box. I am creating a course to guide people like this about how to use their creativity to create multiple streams of income based around their interest to build that life of freedom. I believe this is a framework that has been missing from this space and I’m so excited to create it!
You can email me at vincent@totallifefreedom if you’d like to connect on this.
Have an AMAZING day!